A Marketing Analysis of Kalamazoo College's Center for International Programs

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Authors

Warren, Heather A.

Issue Date

1999

Type

Thesis

Language

en_US

Keywords

Research Projects

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Abstract

The author interned at the College's Center for International Programs, updating promotional materials and developing a marketing plan to make the College's study abroad program more competitive with other colleges.

Description

iv, 39 p.

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U.S. copyright laws protect this material. Commercial use or distribution of this material is not permitted without prior written permission of the copyright holder.

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