An Experimental Approach to Automobile Styling
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Authors
Scoville, Robert Paul
Issue Date
1965
Type
Thesis
Language
en_US
Keywords
Alternative Title
Abstract
The purpose or this experiment is to apply psychometric scaling
to automobile styling by constructing aesthetic scales for the basic
components of the automobile, namely, roof line, grill shape, side view,
front and rear views, and lighting.
Description
41 p.
Citation
Publisher
License
U.S. copyright laws protect this material. Commercial use or distribution of this material is not permitted without prior written permission of the copyright holder. All rights reserved.