Browsing Economics and Business by Author "Barclay, Brian"
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How DunnhumbyUSA is Shaping Kroger's Future in the Battle against Wal-Mart
Barclay, Brian (2011)This paper examines the role that dunnhumbyUSA has played in the resurgence of Kroger to become Wal-Mart's biggest competitor~ We look at each companies mission statement to understand what core beliefs are guiding ...