Browsing Economics and Business by Title
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The 1994 World Cup with Adidas: An Opportunity To Market New Products
(1994)During my Freshman year I laughed at my Junior and Senior friends for desperately trying to find the perfect job for their Senior Individualized Project. It was not until I better understood the concept of a liberal ... -
Abramovitz's Catch-Up Growth Hypothesis: An Analysis of its Origin and Possible Applications for Eastern Europe
(2005)Moses Abramovitz's theory, known as the Catch-Up Growth Hypothesis, attempted to explain what caused Western Europe's Golden Era of economic growth from 1948 until1972. The Catch-Up Growth Hypothesis essentially stated ... -
Accessing Start-Up Capital as a Woman in the World of Small Business
(1997)Before one can appreciate the magnitude of a problem such as the gap in access to start-up capital between men and women, one must first understand three other issues. To begin with, one must fully appreciate the ... -
Accounting at Culver Military Academy
(2000)The author describes an internship with the accounting department at Culver Military Academy as the student billing intern. The author performed student billing duties, the camper and student registration process, and ... -
The Accounting Profession: A Focus on Auditing of County Road Commissions
(1996)The accounting profession has interested me since I took my first course in high school. Through my business major at Kalamazoo college, this interest has grown immensely. Choosing an accounting firm for to perform my ... -
An Accurate Financial Valuation of Social Media Assets (Facebook)
(2017)The global economy constantly changes to satisfy the demands of the consumer. In the past decade, tremendous strides in technological advancement have occurred. In fact, one of these recent developments includes the creation ... -
An Accurate Valuation of Social Media Assets (Facebook)
(Kalamazoo, Mich. : Kalamazoo College, 2018)In the 21stcentury, social media networks have connected people all over the world. Facebook in particular, has garnered over 2 million monthly users. Facebook first served as a platform to connect college students, but ... -
Addressing Infant Mortality in Kalamazoo
(2019)Using comparative analysis between five urban cities in Michigan, this paper attempts to analyze infant mortality rates (IMR) and how they are affected by local organizations. Overall IMR for Detroit, Flint, Grand Rapids, ... -
The Adonis Gym and Fitness Club
(2002)The purpose of this paper is to set up and outline a possible business plan for a fitness club. The name of the club is intended to be The Adonis Gym. The first major issue addressed is where to locate the gym. It was ... -
An Advertising and Promotion Plan For a Nonprofit Educational Television Organization
(2014)This advertising and promotion plan has been designed for a nonprofit television station in order to increase donation quantity and social media reach. Detroit Public Television is a nonprofit educational television station ... -
The Advertising Campaign of a Small Specialized Business
(1998)The author describes experiences interning in the marketing and advertising department at Delphi, a stained glass supplies outlet in Lansing, Michigan and focuses on the basic marketing tools used: card decks, retail and ... -
Affordable Health Care and Healthy Communities: The Importance of Community Health Center in Light of the Movement Toward Health care Reform
(2009)In a traditional sense, while the Community Health Centers (CHCs) focus primarily on serving people without insurance, anyone is welcome to go to a CHC. As the U.S. as a nation is struggling to figure out the first best ... -
African-Americans : A New Breed of Investors
(2000)The stock market is essential for most individuals who are trying to make their own money grow over time. However, many studies reveal that African-Americans have long been underrepresented in the stock market. The author ... -
Airfreight Terminal Concepts for Willow Run Airport
(1971)This paper is an analysis of Willow Run developed and its application to any airport with more than one aircarrier giving a1rfreight service. Before discussing airfreight terminals, a look at the airfreight industry and ... -
An All-American Lie ; Mapping Gentrification in Detroit
(2019)For the last 60 years, Detroit has been in a crippling and direction less spiral as manufacturing in the United States dies a slow death. Once the leading city in US manufacturing, Detroit now is one of the poorest and ... -
The Allocation of Economic Resources to High School Athletics and Its Connection with Won-Lost Records
(1964)The purpose of this study is to ascertain if and what connection won-lost records have on the amount of money allocated to athletic teams at the high school level. The writer was limited to one high school, and ... -
Alternative Avenues for Expanding Through Exports
(1995)"For the decade of the 90's, the arms race has been replaced by the export race. A company that isn't exporting by the year 2000 will be left behind -just like a company today that isn't using computers is far behind the ... -
American Automobile Exports to the Common Market, 1960-1966
(1968)This is the basic problem: not why imported European cars are selling well in the United States, but why American automobiles are selling poorly 1n the Common Market. The intention 1s to clar1fy to what extent the ... -
American Axle: Striving to Achieve Profitability in the Midst of Hostile Market Conditions
(2009)This project is an investigative study of the capital structure of American Axle & Manufacturing, a Tier-1 automotive supplier in Detroit, MI. From its beginnings in 1994, the company grew rapidly throughout its first ... -
The American Dream and the Contemporary Immigrant Experience in the United States
(2008)Immigration has become an increasingly complicated issue in recent years, and it is difficult to ignore the conflicting attitudes directed toward immigrants entering this country. Because of such conflicting viewpoints ...