dc.contributor.advisor | Cunningham, Kiran, 1961- | |
dc.contributor.author | Anderson, Lily M. | |
dc.date.accessioned | 2012-08-16T15:35:10Z | |
dc.date.available | 2012-08-16T15:35:10Z | |
dc.date.issued | 2011 | |
dc.identifier.uri | http://hdl.handle.net/10920/27290 | |
dc.description | iv, 30 p. | en_US |
dc.description.abstract | Through the approach of the literature review, research from a range of social sciences has been
combined to discuss the significance of identity and its role in consumer culture. The research
included highlights on post-modernism in consumer culture, consumer activism, and collective
identities. Expanding further on this subject points to consumption as a means, for the individual
to connect to a particular social movement or micro-culture with an end goal, of exhibiting
attitudes and behaviors significant to their identity. Three particular loci or markets for this
consumption are presented and their significance in society discussed: organic food products,
health food products, and Community Supported Agriculture (CSA) programs. | en_US |
dc.format.mimetype | application/pdf | |
dc.language.iso | en_US | en_US |
dc.publisher | Kalamazoo, Mich. : Kalamazoo College. | en_US |
dc.relation.ispartof | Kalamazoo College Anthropology and Sociology Senior Individualized Projects Collection | |
dc.relation.ispartofseries | Senior Individualized Projects. Anthropology and Sociology.; | |
dc.rights | U.S. copyright laws protect this material. Commercial use or distribution of this material is not permitted without prior written permission of the copyright holder. All rights reserved. | |
dc.title | Consumer Choices as Expressions of Identity: Radical Consumerism Demonstrated Through Organics, CSA, and Health Foods | en_US |
dc.type | Thesis | en_US |
KCollege.Access.Contact | If you are not a current Kalamazoo College student, faculty, or staff member, email dspace@kzoo.edu to request access to this thesis. | |