Globalization: The World is Going Global, So Am I
Loading...
Authors
Gibbs, Joshua K.
Issue Date
2001
Type
Thesis
Language
en_US
Keywords
Alternative Title
Abstract
The author describes his experience as corporate financial intern with Electrolux in India, and then discusses what globalized businesses in the consumer goods industry are doing to expand their operations into emerging markets, looking at technology, acquisitions and mergers, brand strategy, and product line decisions.
Description
66 p.
Citation
Publisher
License
U.S. copyright laws protect this material. Commercial use or distribution of this material is not permitted without prior written permission of the copyright holder.