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dc.contributor.advisorLi, Yang
dc.contributor.authorFarmer, Sean
dc.description19 p.en_US
dc.description.abstractSummer 2006 marks the establishment of two small businesses; a coffee shop in Santa Barbara CA and a 12-bedroom beachside inn on the South Coast of Jamaica. Nestled within small communities which tourists frequently visit, industry is "show business". With a "cast" of owners, employees and other supportive roles, the standard script is practiced. Production entails a daily changing audience before which cast performers perform front stage and back stage roles. It is very necessary that every production meets high expectations because successful business is at stake. With the right tools and delivery of customer satisfaction, these two small businesses shape themselves for competition.en_US
dc.relation.ispartofKalamazoo College Economics and Business Senior Individualized Projects Collection
dc.rightsU.S. copyright laws protect this material. Commercial use or distribution of this material is not permitted without prior written permission of the copyright holder.
dc.titleAn Outlook at Initial Investment and Developmental Cost Reduction Within Tourism Driven Small Businesses in Santa Barbara, California and Black River, Jamaicaen_US
KCollege.Access.ContactIf you are not a current Kalamazoo College student, faculty, or staff member, email to request access to this thesis.

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  • Economics and Business Senior Integrated Projects [1202]
    This collection includes Senior Integrated Projects (SIP's) completed in the Economics and Business Department. Abstracts are generally available to the public, but PDF files are available only to current Kalamazoo College students, faculty, and staff.

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