dc.contributor.advisor | Griffin, Gail B., 1950- | |
dc.contributor.author | Kalinka, Debra A. | |
dc.date.accessioned | 2011-07-05T19:33:28Z | |
dc.date.available | 2011-07-05T19:33:28Z | |
dc.date.issued | 1988 | |
dc.identifier.uri | http://hdl.handle.net/10920/22372 | |
dc.description | v, 68 p. | en_US |
dc.description.abstract | My Senior Individualized Project consisted of a ten-week
internship at Seyferth & Associates, Inc., located in Grand
Rapids, Michigan. With only a vague idea of the differences
between public relations and advertising, my goals were to learn
exactly what constitutes a public relations profession (the
responsibilities it entails),to learn what writing skills are
necessary and/or advantageous to possess, and to become familiar
with the firm's operations as a whole. Because I enjoy both
interacting with people and writing, I deemed it important to
learn how one's time is divided between these areas of interest
and other duties such as account executive meetings. I expected
to be immersed in the world of public relations so that I could
leave the organization not only with sufficient knowledge about
the field, but also with a personal opinion about the
profession. | en_US |
dc.format.mimetype | application/pdf | |
dc.language.iso | en_US | en_US |
dc.relation.ispartof | Kalamazoo College English Senior Individualized Projects Collection | |
dc.relation.ispartofseries | Senior Individualized Projects. English.; | |
dc.rights | U.S. copyright laws protect this material. Commercial use or distribution of this material is not permitted without prior written permission of the copyright holder. All rights reserved. | |
dc.title | A Personal Exploration into the world of Public Relations | en_US |
dc.type | Thesis | en_US |
KCollege.Access.Contact | If you are not a current Kalamazoo College student, faculty, or staff member, email dspace@kzoo.edu to request access to this thesis. | |