American Automobile Exports to the Common Market, 1960-1966
Abstract
This is the basic problem: not why imported
European cars are selling well in the United States, but why
American automobiles are selling poorly 1n the Common Market.
The intention 1s to clar1fy to what extent the present
situation 1s due to direct trade barriers, and to what extent
it 1s the natural outcome of deliberate corporate pricing
policy. It 1s hoped that the following analysis will show
how foreign trade in a sense distorts from the competitive
situation the American automob1le producers face domestically.