Market Research: Corn Growers Preference Study
Abstract
The purpose of this paper is to outline the procedures I found to be vital in the production of an effective survey questionnaire. It is, in effect, a procedural-
type paper. I hope it will serve as a simplified
manual for the beginning researcher, interested in general
format and method. The procedures are those I used in
my work, so it becomes, also, a statement of my work.